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  • Innovation Management and New Product Development
    Innovation Management and New Product Development

    Explore key concepts of managing innovation and engage with latest developments in the field Innovation Management and New Product Development, 7th Edition, by Trott is an established textbook on innovation management, management of technology, new product development and entrepreneurship.It provides an evidence-based approach to managing innovation in a wide range of contexts, including manufacturing, services, small to large organisations and the private and public sectors.The book keeps you abreast of the recent developments in the field of innovation and how the subject is being discussed in the wider business world through up-to-date examples, case studies, illustrations and images in every chapter.Clear and informed coverage of the management processes of new product development, coupled with a practical orientation of taking you through real-life challenges and dilemmas, makes it an essential textbook for MBA, MSc and advanced undergraduate courses. Pearson, the world's learning company.

    Price: 57.99 £ | Shipping*: 0.00 £
  • Creativity and Innovation in the Fashion Business : Contemporary Issues in Fashion Design and Product Development
    Creativity and Innovation in the Fashion Business : Contemporary Issues in Fashion Design and Product Development

    Creativity and Innovation in the Fashion Business explores the ways in which creativity and innovation play a central role across the fashion industry, paying particular attention to design and technical perspectives.This topic is examined through careful theoretical analysis, incorporating the perspectives of multiple contributors who together possess a wealth of combined experience in creative and technical roles in the fashion business. Broad in scope, this textbook first provides a wide overview of creativity and innovative developments across the industry, before considering technical and digital innovation in production and product development, as well as trend forecasting.The final part of the book then consists of an exploration of sustainable innovation in design for fashion brands and retailers.Each chapter includes aims and summaries to structure learning and highlight key points, academic insights from thought leaders and interviews from industry and academia. A vital introductory textbook, Creativity and Innovation in the Fashion Industry is well-suited to undergraduate and postgraduate modules across subjects such as Fashion Business, Fashion Design and Manufacturing, Product Development, Innovation Management, and Buying and Merchandising.Online resources include PowerPoint slides and a test bank.

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  • Product Development and Management Body of Knowledge : A Guidebook for Product Innovation Training and Certification
    Product Development and Management Body of Knowledge : A Guidebook for Product Innovation Training and Certification

    Product Developmentand Management Body of Knowledge Fully-updated Third Edition of the leading study resource for PDMA’s New Product Development Professional certification exam The newly revised and updated Third Edition of PDMA Body of Knowledge (BoK) provides a singular reference for anyone currently involved in, or planning a career in product management and product innovation.It describes a proven framework for product innovation which is applicable to a wide cross-section of product and service industries at various levels of an organization.It is also the basis for candidates studying for PDMA’s New Product Development Professional (NPDP) certification examination.The guide is divided into seven chapters, consistent with the seven product innovation topics used as a basis for the NPDP examination: management, strategy, portfolio, process, design and development, market research, and culture & teams.PDMA Body of Knowledge includes detailed coverage of topics including: The key factors that lead to successful product innovation management. The importance of strategy to product innovation success, hierarchy of strategies, and establishing the organization’s direction via vision, mission, values, and more. The role of portfolio management in selection of the right product innovation projects for an organization. Description of various product innovation processes and the pros and cons of each. The application of tools and techniques at various stages of the design and development process. The application of market research throughout product innovation. The importance of the right culture and team development. The material provided can be applied to the full range of product development projects included in most company portfolios, such as new products or services, line extensions, cost reductions, and product or service improvements. This newly revised and updated Third Edition includes new case studies, examples, and chapter exercises, along with sample NPDP examination questions.PDMA Body of Knowledge is an essential study resource for those studying for PDMA’s NPDP exam.The text is also highly valuable to product management professionals, consultants, instructors, and students seeking to increase their knowledge base.The Product Development and Management Association (PDMA) is a global community of thousands of members whose skills, expertise, and experience power the most recognized and respected innovative companies in the world.PDMA’s unique triad of members include product development and management practitioners, academics, and service providers in a variety of industries and knowledge areas, including new product process, strategy innovation, market research, tools and metrics, organizational issues, and portfolio management.

    Price: 42.50 £ | Shipping*: 0.00 £
  • Material Innovation: Product Design
    Material Innovation: Product Design

    For the first time, materials technology – the single most important agent of change in our designed landscape, from the buildings in which we live and work to the clothes we wear – is analysed to show its transformation, volume by volume, of ten creative disciplines.It is being produced in association with Material ConneXion, keeper of the largest materials and processes library in the world.This volume is on Product Design, and features carefully selected products that showcase the innovative use of a particular material.It includes six specially commissioned ‘visual narratives’ by experts in the field, and an extensive illustrated materials directory with detailed information on almost 100 materials.With a preface by Michele Caniato, the President of Material ConneXion, and an introduction by Allan Chochinov, Chair of the School of Visual Arts MFA in Products of Design Program in New York, this book can be used both as the basis for new course structures and as the authoritative reference for professionals.

    Price: 25.00 £ | Shipping*: 3.99 £
  • Are transgender people a product of evolution?

    Transgender people are not a product of evolution in the traditional sense, as being transgender is a complex interplay of biological, psychological, and social factors. However, some scientists argue that diversity in gender identity and expression may have evolutionary advantages in terms of promoting social cohesion and adaptability within a community. Ultimately, the existence of transgender individuals is a natural variation in human experience, rather than a direct result of evolutionary processes.

  • Are transgender individuals a product of evolution?

    Transgender individuals are not a product of evolution in the traditional sense, as their identity is not a result of genetic or biological evolution. However, the existence of transgender individuals can be seen as a natural variation in human gender identity and expression. It is important to recognize and respect the diversity of human experiences and identities, including those of transgender individuals. Evolutionary biology can help us understand the diversity of human experiences, but it is not the sole determinant of gender identity.

  • What is a hair growth product?

    A hair growth product is a type of treatment designed to promote the growth of hair on the scalp. These products can come in various forms such as shampoos, conditioners, serums, oils, and supplements. They often contain ingredients that are believed to stimulate hair follicles, improve circulation to the scalp, and nourish the hair and scalp to support healthy hair growth. Hair growth products are commonly used by individuals experiencing hair thinning, hair loss, or those looking to improve the overall health and appearance of their hair.

  • What product development do you wish for?

    I wish for the development of more sustainable and eco-friendly products across all industries. This includes products made from recycled materials, biodegradable packaging, and energy-efficient technologies. I also hope for the development of more inclusive and accessible products that cater to people of all abilities and backgrounds. Additionally, I would like to see advancements in the development of affordable and effective healthcare products, especially in the areas of mental health and chronic illness management.

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  • Leveraging Constraints for Innovation : New Product Development Essentials from the PDMA
    Leveraging Constraints for Innovation : New Product Development Essentials from the PDMA

    Provides managers with actionable insight into a select set of innovation constraints and how to best deal with them This PDMA Essentials Book, the third in this series, provides a framework of individual, organizational, and market and societal constraints that guides managers in identifying specific constraints related to their innovation activities and provides them with corresponding tools and practices to overcome and leverage those constraints. Written by a team of international innovation experts, Leveraging Constraints for Innovation: New Product Development Essentials from the PDMA is presented in three parts.The first part, Individual Constraints, provides insights into how to: simultaneously solve social and commercial needs for greater creativity; apply a multi-stage approach to overcome knowledge sharing in teams; and anticipate and account for psychographic differences among customers during product launch.In the second part, Organizational Constraints, insights emerge that provide guidance on how to: identify and solve for sources of innovation constraints within the company; implement and manage virtual NPD teams; and effectively organize new service development in professional services.The last part, Market Constraints, examines how to: adapt firm capabilities to overcome constraints preventing consumers in low-end and under-resourced markets from purchasing new products; implement inclusive innovation strategies to address markets constrained by underdeveloped infrastructures; develop solutions for women and other disadvantaged market traders in emerging markets. This book: Is a single comprehensive volume that covers the full spectrum of constraint-related strategies and techniques in a coherent, integrated fashionProvides a set of frameworks, techniques, and tools that can be immediately implemented by individuals across firmsOffers how-to knowledge on specific tools and methods as applied to innovating products and services when facing constraints as well as for the development of new business modelsIntegrates problem- and solution-based knowledge to enable companies to develop sustainable growth strategies by leveraging constraints and restrictions toward innovation strategies, processes and offerings Leveraging Constraints for Innovation: New Product Development Essentials from the PDMA is an ideal book for all product development professionals, including marketers, engineers, project managers, and business managers in both startups and well-established firms, and from a broad range of industries from heavy manufacturing to the service sector.

    Price: 55.95 £ | Shipping*: 0.00 £
  • Product-Led Growth : How to Build a Product That Sells Itself
    Product-Led Growth : How to Build a Product That Sells Itself

    “Product-Led Growth is about helping your customers experience the ongoing value your product provides...and this book shows you how it’s done.” -Nir Eyal, Author of “Hooked” and “Indistractible”“As captivating as a good novel, Product-Led Growth is an absolute must-read for SaaS business owners.” -Omar Zenhom, CEO, WebinarNinja“Why did I just blow $300K promoting a whitepaper?”That’s the hard question I asked myself but couldn’t answer—after all, we were just following the same old SaaS playbook. Sure, sales cycles were long and acquisition was expensive, but that’s how everybody grew their companies.But after I helped launch a freemium product that went from 0-100K users in less than 12 months, I realized the traditional way of selling software was deeply flawed.Hi, I’m Wes Bush, founder of the Product-Led Institute. And in Product-Led Growth, I show you how you can cut your acquisition costs and scale further than you ever thought possible...by making your product the tool that helps you acquire, convert, and retain customers.But what does it mean to be “product-led”? How do you know if a product-led growth strategy makes sense for your business? And most importantly, how do you execute it?You’ll find answers to all of these questions inside this book. In addition, I’ll also show you:How to save 3-6 months of development and hundreds of thousands of dollars by launching a free trial in 24 hours—and why you should do it (Ch. 10),Which HUGE mistake ProfitWell's Patrick Campbell says can "kill your growth and set you up for long-term failure"...and how to avoid making it (Ch. 8),Which of the 4 most common SaaS pricing strategies is the ONLY one with long-term viability (Ch. 9),What the "Triple-A" sprint cycle is and how to use it to build a sustainable growth process—in just 1 month (Ch. 12),How to stop paying customers from slipping away (Ch. 15),The 3 apocalyptic "tidal waves" that are coming for SaaS companies—and what you MUST do to survive them (Ch. 1),How to make free trial and freemium users hunger to upgrade to paid (Ch. 9),The single biggest cause of leaky funnels and how to fix it, fast (Ch. 10),Which 7 people you need in your “tiger team” to run a successful product-led growth team (Ch. 11),The #1 thing to improve right now to maximize your customer lifetime value (Ch. 14),Product-Led Growth also comes packed with “do this, not that” real-life examples from the industry’s biggest brands—as well as a collection of high-converting email scripts you can customize and send out immediately to turn more users into customers.So if you are a SaaS founder, key decision-maker, or marketer wondering what your next strategic step should be, order your copy of Product-Led Growth today.“This is one of my favorite books of 2019.” - Zeno Roch, Chief Product Office, Liferay Cloud“A must-read book for SaaS founders, especially if you have a self-serve SaaS.” - Kaloyan Yankulov, Encharge“This book is epic. If you want to know more about how to build a product-led business, you need to read this. Go. Buy. It. Now.” - James Gill, CEO, GoSquared

    Price: 16.58 £ | Shipping*: 3.99 £
  • Low-Cost, Low-Tech Innovation : New Product Development in the Food Industry
    Low-Cost, Low-Tech Innovation : New Product Development in the Food Industry

    Like much of SMEs research, innovation studies of small enterprises have commenced later and are less numerous.The focus of such studies remains high-technology enterprises, which continue to attract both academic and popular interest, oblivious to the innovative endeavours of people in traditional low-tech industries.This book attempts to address this imbalance through a comprehensive analysis of innovation in this largely neglected area.Based on case studies of seven small innovative food companies, this book presents an in-depth analysis of innovation in the Scottish food and drinks industry and unravels a lesser-known approach to effective low-cost product innovation, which is simple and economical, yet elegant and successful.Using careful data collection and rigorous statistical testing, the analysis and findings in this book address a wide spectrum of interests: academics in business schools, policy makers in governments and executives and entrepreneurs in food and other low-technology sectors.

    Price: 38.99 £ | Shipping*: 0.00 £
  • Lean-Driven Innovation : Powering Product Development at The Goodyear Tire & Rubber Company
    Lean-Driven Innovation : Powering Product Development at The Goodyear Tire & Rubber Company

    In 2005, Goodyear’s research and development (R&D) engine was not performing up to its full potential.The R&D organization developed high-quality tires, but the projects were not always successful.Goodyear embarked on a major initiative to transform its innovation creation processes by learning, understanding, and applying lean product development principles.Within five years, Goodyear saw its product development cycle times slashed by 70 percent, on-time delivery performance rise close to 100 percent, and throughput improve three-fold – all achieved with no increase in the R&D budget. Lean-Driven Innovation: Powering Product Development at The Goodyear Tire & Rubber Company describes in great detail how the Goodyear team was able to achieve such significant improvements.Revealing the ups and downs of this successful transformation, the book shares experiences of how this seismic change was managed, how people were engaged, and how Goodyear dramatically reinvigorated its product development and innovation processes—and, in the process, delivered substantial more value to customers and to the company. The book also explains how lean product development helped Goodyear dramatically improve revenue by having every new product available when the market needed it.Presenting wide-ranging perspectives from all levels of leadership, this book is ideal for anyone in R&D daring to take on a lean initiative in R&D or who is struggling with a lean transformation that is not delivering to its full potential.Since the book focuses on universal lean principles, it is as insightful to other manufacturing and nonmanufacturing disciplines in any industry as well. The book presents invaluable insights gained by the author during his 36 years within Goodyear, of which 10 have been directly involved in trying to develop, implement, and sustain lean to achieve the company’s business objectives.It distills ideas, practices, failures, and successes into key principles that lean product development practitioners can easily implement. After reading this book, you will gain a practical path for applying lean to the innovation processes of your organization, including where to begin and what to do, regardless of the industry and the status of your transformation. Watch Norbert Majerus discuss Lean-Driven Innovation at: https://youtu.be/yIlJEMJIcyA

    Price: 41.99 £ | Shipping*: 0.00 £
  • What is a good beard growth product?

    A good beard growth product should contain ingredients like biotin, vitamin E, and castor oil, which are known to promote hair growth and strengthen hair follicles. Look for products that are free from harsh chemicals and artificial fragrances to avoid irritation. Additionally, products that provide hydration and nourishment to the skin underneath the beard can also help support healthy beard growth.

  • What is the best hair growth product?

    The best hair growth product varies from person to person, as it depends on individual needs and preferences. Some popular options include minoxidil, which is an FDA-approved topical treatment for hair loss, and biotin supplements, which can help improve hair strength and growth. Additionally, products containing ingredients such as caffeine, saw palmetto, and ketoconazole have shown promise in promoting hair growth. It's important to consult with a healthcare professional to determine the best hair growth product for your specific situation.

  • Which shaving product slows down hair growth?

    There are various shaving products that claim to slow down hair growth, but there is limited scientific evidence to support these claims. Some products contain ingredients like aloe vera, tea tree oil, or certain plant extracts that are believed to have anti-inflammatory or soothing properties, which may help to reduce irritation and inflammation that can stimulate hair growth. However, it's important to note that individual results may vary and it's best to consult with a dermatologist for personalized recommendations.

  • What is the product vision in software development?

    The product vision in software development is a high-level description of the desired future state of the product. It outlines the goals, objectives, and overall direction for the product, providing a clear understanding of what the product is intended to achieve. The product vision serves as a guiding light for the development team, helping them make decisions and prioritize work that aligns with the overall vision. It also helps stakeholders and customers understand the purpose and value of the product.

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